GB News will soon launch Britain’s “most nimble and sophisticated” multi-platform broadcast newsroom after signing a deal with systems integrator Mediability.
Mediability delivers the world’s latest newsroom system with DiNA, a tool that allows journalists to broadcast on several platforms at once, while automating aspects of story production that normally require whole teams.
GB News Chief Operating Officer Marc Schipper said DiNA, a first for Britain, was a “game changer” for the future of broadcast and digital news production. “As a start-up, we need to innovate and do more with less, to punch above our weight against far larger and better-resourced news operations,” he said. “We have to be smart.
“GB News will be the only entirely cloud-based newsroom in the country. It means we’ll be lean but also that our journalists can deliver more features for viewers, more immediately and efficiently than ever.”
DiNA will be used with an AI-powered media management system called Mimir, a unique newsroom workflow that is already live at media operations in the United States, Denmark, Australia and New Zealand. Knut Andersen, Chief Commercial Officer for the Fonn Group, owner of Mediability, said the system allows journalists to collaborate on stories from any location, with seamless access to the live central studio hub.
“As well as broadcasting live to air, they can prepare material across other online platforms including Twitter or Facebook and use immediate tools such as graphics, almost real-time translations, captions and AI-recognition of stored broadcast clips,” Mr Andersen said.
“Other broadcasters have a couple of these features, but generally they are patched on to old systems and are not truly story-centric,” he said. “They also need more production staff.
“We believe that with DiNA and its integrated workflow with Mimir, GB News will set a new course for television and digital news production globally.”
Set to be the biggest news TV channel to launch in the UK since Sky News 30 years ago, the channel will be chaired by veteran broadcaster Andrew Neil who will present a nightly news programme.
Neil has said it “will not be shouty, angry television” and insisted the new channel will conform to Ofcom rules on impartiality.
Sun executive editor and Talkradio presenter Dan Wootton has become GB News’ first big on-air signing despite his employer News UK working on plans of their own for a TV service.
Wootten said: “I feel passionately about GB News’ bold vision to bring a fresh approach to television news and debate that embraces all voices and opinions across Britain.”
The channel plans to air 6,500 hours a year of “original news, opinion and debate,” eschewing rolling news for appointment-to-view programming.
The channel’s launch date has not yet been confirmed but Neil said last year they were aiming for a March 2021 launch.