Award-winning Sky News journalist Colin Brazier will join GB News when it launches later this year.
Mr Brazier, one of Britain’s most experienced and respected broadcast journalists, will anchor a daytime news, interview and debate programme on the new TV channel.
“I’m delighted to be joining GB News,” Mr Brazier said. “It will be an important punctuation mark in the evolving story of news broadcasting in Britain and I’m thrilled to be there at the start.
“GB News will lend an ear to some of Britain’s marginalised and overlooked voices, an audience I have always cared about.
“I will treasure my time at Sky, working alongside some brilliant journalists but GB News is an irresistible new challenge, a chance to build an innovative news channel alongside some of British journalism’s most trusted names.”
GB News’ Director of News and Programming, John McAndrew, said: “Hiring someone of Colin’s calibre clearly demonstrates our ambition for GB News and our commitment to journalism.
“We worked together for many years at Sky News and I know he is a perfect fit for us: a world-class journalist with a passion for new ways of doing things.
“I know Colin will bring all his experience and personality to our channel and will thrive in this new environment.”
Set to be the biggest news TV channel to launch in the UK since Sky News 30 years ago, GB News will be chaired by veteran broadcaster Andrew Neil who will present a nightly news programme.
Neil has said it “will not be shouty, angry television” and insisted the new channel will conform to Ofcom rules on impartiality.
Sun executive editor and Talkradio presenter Dan Wootton has also been signing up by the new channel despite his employer News UK working on plans of their own for a TV service.
Wootten said: “I feel passionately about GB News’ bold vision to bring a fresh approach to television news and debate that embraces all voices and opinions across Britain.”
The channel plans to air 6,500 hours a year of “original news, opinion and debate,” eschewing rolling news for appointment-to-view programming.
GB News will reach 96% of British households via Freeview, Sky, Virgin Media, YouView and Freesat. It also plans to launch streaming, video-on-demand and audio services.
The channel’s launch date has not yet been confirmed but Neil said last year they were aiming for a March 2021 launch.